Specs / Online

DISPLAY ADS

Unit pixel
size		 creative
file size		 animation looping expansion
Leaderboard 728x90 30k :15 sec 4 loops max Y
Split
Leaderboard		 200x82;
400x82		 30k static/
:15 sec		 N/A
4 loops max 		N
Rectangle 300x250 30k :15 sec 4 loops max Y
Half Page 300x600 35k :15 sec 4 loops max N
Welcome Ad 600x600;
600x480		 40k :15 sec 4 loops max N
Newsletters 728x90;
300x250		 30k Static N/A N
Push Down 1000x30 30k :15 sec 4 loops max Y
rich-media
accepted		 Rich-media file size 3rd party served character limit
Y 40k max initial load;
80k max secondary		 Y N/A
Y 40k max initial load;
80k max secondary		 Y N/A
Y 40k max initial load;
80k max secondary		 Y N/A
Y 40k Y N/A
Y 40k Y N/A
N N/A N/A N/A
N N/A N 2 links total; 50 char. max per link; hi-res logo
N N/A N 20 char. max header; 70 char. max teaser

DISPLAY AD REQUIREMENTS

  • Lead time: 3 business days prior for testing
  • File Formats Accepted: .jpg, .gif, .swf, html, most rich media
  • 3rd Party Ad Serving Accepted: Dart, Atlas, Pointroll, Eyeblaster, Mediaplex

FLASH AD REQUIREMENTS

  • Back up image required: gif or jpg; 20K max file size
  • Must include clickTag tracking: On (release) {getURL (_level0.clickTag, "_blank");}

RICH MEDIA

Unit pixel size Expansion
size		 direction file size frames per
second (fps)
Leaderboard 728x90 728x180 Down Only 40k max initial load,
80k max secondary		 18
Split Leaderboard (FC.com)

200x82 400x82

 

 N/A N/A 40k max initial load,
80k max secondary		 18
Rectangle 300x250 600x250 Left Only 40k max initial load,
80k max secondary		 18
Push Down (FC.com) 1000x30 1000x300 Down Only 45k max initial load,
80k max secondary		 18
Push Down (Co.Create) 970x90 970x415 Down Only 45k max initial load,
80k max secondary

18

 
Edit Insertion (FC.com) 648x250 N/A N/A 45k max initial load,
80k max secondary

18

 
Edit Insertion (Co.Create) 680x180 N/A N/A 45k max initial load,
80k max secondary

18

 

RICH MEDIA AD REQUIREMENTS

  • All rich media must be 3rd party served (includes expanding and video ads)
  • Lead Time: 5 business days prior to testing
  • Expansion: must be user initiated and close on mouse-off
  • Language/Call to action on all ads (ex. roll over to learn more)

MOBILE

Unit pixel size TEXT TAGLINE
CHARACTER LIMIT		 FILE TYPE
XL Banner 300x50 24 char. max .gif, .png, .jpg or animated .gif
Lg Banner 216x36 18 char, max .gif, .png, .jpg or animated .gif
Med Banner 168x28 12 char. max .gif, .png, .jpg or animated .gif
Sm Banner 120x20 10 char. max .gif, .png, .jpg or animated .gif
Text Tagline Text only See above N/A

VIDEO REQUIREMENTS

  • Quicktime export with the following profile:
  • Extension: .mov; Codec: h.264
  • Bit-rate: 3000-5000kbits/sec (optimize for download)
  • Key frame: every 30 frames (or the sequence framerate -- if 29.97 use 30)
  • Frame reordering on size: 1280x720 (16:9) 1280 x 960(4:3)
  • Sound: AAC at 256kbps or higher and a sample rate of 48khz
  • NO LETTERBOXING

IN BANNER VIDEO/AUDIO REQUIREMENTS

  • All sound must be user initiated
  • Video/Audio must have fill controls including pause and mute capabilities

CLICK HERE TO DOWNLOAD AS PDF

FOR MORE INFORMATION CONTACT YOUR FAST COMPANY SALES REPRESENTATIVE OR STEVEN SUTHIANA.
P: 212.389.5361 E: SSUTHIANA@FASTCOMPANY.COM